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Formula For Approaching Social Influencers

Compared to even just a few years ago, the concept of asking niche influencers to help promote products in exchange for money or for free products/services from a company is a relatively new concept. Celebrity endorsements were once reserved for, well, celebrities! Now, however, many people gain followings of increasing impressiveness in whatever their areas […]

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Materials to Look for When You Buy a PLR Package

A PLR package normally includes an ebook or digital product that you are allowed to resell to other buyers, along with various other ‘extras’ that will help make that easier. These extras are essentially marketing materials that you can use to promote your product, add value and encourage more ‘conversions’. It’s extra value for you […]

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3 Ways to Get People to Buy Your Products Online

An online business, like any other business, is driven by profitability. Profits for most businesses are generated through sales. Below are three ways to get more people to buy your products: 1. Imply scarcity There are reasons as to why such a strategy will work. First, proven economic models such as supply and demand have […]

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How To Create Content So Good It Goes Viral

Content marketing is nothing new, and while it’s going to evolve into new formats and platforms throughout 2016, as it always does, but it’s definitely not going anywhere. If anything, more and more people will jump on board, especially as more traditional ad formats continue to fall short or become exorbitantly expensive. People don’t like […]

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Sure Signs Your ‘Guru’ Isn’t Worth Following At All

Their blog is clean and professional looking. Their Facebook page is full of fans. And you find yourself nodding along constantly to their Youtube videos. But is your favorite marketing and business figure really everything they’re cracked up to be? Unfortunately, getting into the business of ‘public speaking’ or ‘coaching’ over the past decade has […]

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It’s Okay To Go Back To Your 9 to 5

One of the biggest driving forces between why so many people take up the internet marketing reins is that they want some degree – often complete – of freedom from their dreaded day jobs. The 9 to 5 cycle has left many jaded, especially in a place like the US where traditional allowances for vacation […]

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How To Setup Your UX Tracking

One of the biggest leaks for leads and sales for online marketers is a lack of understanding of how users are progressing through their site. The use of analytics trigger tools like Mixpanel, or others which track mouse movement and click heatmaps, is something that too often is thought to be relegated to the highest […]

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