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How to Calculate Sales Conversion Rate

In marketing terms, a conversion is when an individual acts in response to your call to action. For instance, most websites have a form where visitors are asked to sign up in order to get weekly newsletters. Any individual who signs up to the newsletter is a conversion. However, a lot more goes into it. […]

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Reasons Content Marketing Works

Content marketing, it’s everywhere. The term has become ubiquitous in today’s marketing world which is a little bit ironic given how few people seem to understand it, or at least put that understanding into tangible action. One of the fundamental reasons that people don’t go all in on their content marketing is that they don’t […]

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Exude Confidence, Make Conversions

Everybody talks about being assertive and powerful in their content creation but ask any number of internet marketers and you’ll find they’re just repeating something they read in a blog. So, just how do you put some power into your content? We’re going to give you a crash course and then you can go back […]

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Social Media Tools To Grab On The Cheap

Social media is an ever-increasing part of the way we as online marketers build our audiences, customer base, personal brands, and more. It makes sense then to look to ways to make our time on social media more efficient. While many tools exist that help companies manage their social media, they also come with a […]

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5 Tips To Increasing Website Conversion Rates

One of the most important metrics to any online business or marketing campaign is your website’s conversion rate. It doesn’t matter if you drive millions of people to your website if none of them convert. What constitutes a conversion will depend, of course, on what your goal is. It could be content downloads, purchases, sign-ups […]

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10 Things To Know About Working In A Startup

Just a few short years ago, many online marketers were still going down the road of blogging and creating websites, courses, and sales funnels in order to promote products or services as an affiliate or owner. While there are still many people working off of this or a similar model today. There’s also another offshoot […]

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