15 Most Popular Social Networking Sites For Social Media Marketers – Part II

April 11, 2014

In this second part of our series on the top 15 most popular social networking sites as of March 2014, we’ll take a look at the bottom half of the list and what that means for tapping into virgin markets. This is a great place to look for planning ahead with your social media marketing […]

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15 Most Popular Social Networking Sites For Social Media Marketers – Part I

April 10, 2014

While many internet marketers do their quarterly numbers in April, it’s never a bad idea to take a look at where you are a little bit early. This can help you refocus and pivot your efforts to meet quarterly projections, or reaffirm your path so that you can start looking forward to the second quarter. […]

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3 Simple Ways Your Social Media Marketing Efforts Can Be Better

April 8, 2014

Everybody loves simple, especially when simplicity leads to earning more while spending less. Whether that’s spending less money-or time-or both, really isn’t the issue. What is the issue is that the goal of every good social media marketer should be to spend less while earning more. Once again, earning can come down to earning money, […]

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Should Internet Marketers Pay Attention to Google Helpouts?

April 4, 2014

Google recently launched a beta platform called Google Helpouts, a live marketplace that lets providers broadcast their expertise either free or at a price. It’s basically a video webinar or learning site that individuals or companies can join and then charge people to see their vids. That’s pretty compelling as is, especially for marketers looking […]

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What Internet Marketers Should Take Away from Growth Hacking

April 3, 2014

If you have your ears in the right circles, you’ve probably already heard about growth hacking and how popular it is for startups. If not, here’s a brief summary: growth hacking is essentially marketing that is focused completely on rapid growth and nothing else. It is often a no-frills, no-budget type of campaign and it […]

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Internet Marketing Audits

April 2, 2014

With April 15th right around the corner, it’s always a good idea to remind yourself that audit doesn’t have to mean dealing with the IRS. Audits are simply about going through the works to make sure that everything is in order and you’re marketing strategies are going about things in the proper manner. Instead of […]

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Content Marketing Right Now – The Long and Short of It

April 1, 2014

With so much buzz being made about content marketing, it’s rather odd that nobody is really trying to define it into actionable terms. Of course, if you look at the pattern of internet marketing labeling and re-labeling actions throughout history, it shouldn’t seem that strange, but aren’t we old enough to know what we’re talking […]

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Four Powerful Insights You Might be Missing with Social Media Data

March 30, 2014

When it comes to measuring the right metrics and getting the best insights into your marketing campaigns, we have a feeling that many marketers are missing the mark. Despite how easy Facebook and Twitter has made it to measure social media metrics as well as the measurable data pouring in from analytics, people are still […]

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What Your Data Analysis Level Says About Your Marketing Skill Level

March 28, 2014

We’ve been talking a lot about data analysis lately and with good reasonÉ Data capture, reporting and analysis are taking over marketing. Out with the “gut feelings” and in with the number crunchers! Well, while some of us might not like it, others in the crowd are screaming, “Finally!” To those who have been analyzing […]

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Are You Paying Enough Attention to Data and Analytics

March 26, 2014

With so many people calling 2014 the year of data, it’s time to ask yourself the tough question: are you paying enough attention to your metrics? As someone who slacked off in that department when the numbers started rolling out, I can sympathize if you’re not. I made my living as a marketer by feel, […]

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